Inspired by its 70 years of innovation and helping people enrich their daily lives through technology; We have relaunched Arçelik with the new motto: “In the heart of lives, through technology” Our aim was to show how Arçelik is touching&improving lives of everybody, everyday. Also, we aim to inject a more young & dynamic feel to the brand.

In a category where the competition is highly dominant and focused on the need of energy in extreme sports and night life territories we have strategically chosen to focus on the need of refreshment and the kick to come over daily struggles in ones life.

Captivating TV campaigns that showcase the intense gameplay and immersive world of PUBG Mobile. Local stories to strengthening the bond with our users. User acquisition campaigns to boost downloads. Community building works to engage core users.

We have created a digital campaign to amplify sales on the mother’s day. With our creatives ranging from teasers to main videos, display ads to social content and web applications we claimed that the best intelligence to ask for gift ideas this mothers day is a mothers intelligence. So we worked with genuine mothers to offer best gifts available at Teknosa stores.

The significance of Republic Day on October 29, 2023, was marked by the delivery of Pegasus's 100th aircraft, aligning with the centennial celebrations of the Republic. Thus, Pegasus decided to commemorate the Republic's 100th year through the delivery of its 100th aircraft.

We have created a digital campaign to launch BB and CC cream. With our creatives ranging from TVC and Outdoor and from display ads to social content and web applications we claimed that Pure Beauty BB and CC creams will be the new beauty routine of all women with its diverse and instant effects on skin

Creating a unique bond and engagement with a specific target group, truck drivers! The power of storytelling and authenticity.

Sharpcake is responsible for creative strategy, ideation and execution for Castrol brands in several markets including Turkey, Ukraine and Central Asia.

We were aware that previous ball launches often lacked organic ownership and failed to resonate with fans. We wanted to position adidas back at the heart of the game by focusing on the "first touch"—the moment a player truly enters the match We created High-tempo, vertical video content featuring stars from the "Big Four" clubs: Uğurcan Çakır, Necip Uysal, Gabriel Sara, and Yusuf Akçiçek.

We were aware of the special meaning Mother's Day holds for Arçelik. We wanted to build a strong bond with the consumer by bringing this emotional value together with the brand's vision of "being at the heart of life with technology." At the same time, creating engagement on digital platforms, connecting with young users, and reinforcing the brand's new positioning were among the core communication objectives of this project.

We designed a dynamic, technology-focused digital experience for Pegasus' 20th anniversary that transforms travel memories into art using AI.

Sharpcake is a one-stop destination for Pegasus; from mass creative campaigns to hyper-personalization, from social media to TikTok universe.

Love to work with iconic brands. We are responsible for strategy, creative and execution around creative campaigns, social media, performance marketing and loyalty.

Sharpcake helps Property Finder, a leading real estate marketplace brand in MENA region, to inspire and motivate consumers to live better.